Biz Info Library

Sales | Sales Management

Common Goals Cut Bickering Between Sales, Marketing

In many businesses there’s a growing rift between sales and marketing. Sales sees Marketing as ivory-tower know-italls who stay away from the real action. Marketing sees Sales as demanding egomaniacs who are never satisfied with the tools they provide.

Publisher(s):	Upsize Magazine	Keyword(s):	Management , Marketing , Sales
Author(s):	Jay Lipe	Category:	Sales
Content Provider:	Upsize Magazine	Subcategory:	Sales Management
Copyright Date:	04-01-2004	Save For Later:
Rate Article:		Email Article:
Quick Link:

Biz Info Library is a service from the entrepreneurial experts at the Ewing Marion Kauffman Foundation, the Edward Lowe Foundation, and the James J. Hill Reference Library. Registration is free, quick, and easy.

Sponsored By: