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Exploring Entrepreneurship | Entrepreneur Stories
Building the Creative Company
Creativity is all about finding innovative solutions to difficult problems, says an engineer who did just that to build what is now the country's fifth largest craft brewery. The article looks at how that principle applies to manufacturing, management, marketing and product development.
Publisher(s): Keyword(s): Building and Inspiring an Organization , Creativity , Entrepreneurs , Entrepreneurship , Innovation
Author(s): Jeff Lebesch Category: Exploring Entrepreneurship
Content Provider: Kauffman Foundation Subcategory: Entrepreneur Stories
Copyright Date: 06-01-2003 Save For Later:
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